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ABOUT THE TOUR

Tour the KCLU news studio and learn more about station operations at the Central Coast’s award-winning National Public Radio station.

Following the tour, meet with the KCLUnews staff, and reporters from KEYT 3and the Ventura County Starto learn more about how they cover the news in Ventura, Santa Barbara and San Luis Obispo counties. 

• What's the best way to pitch and place news stories?
• How do the outlets prefer to receive information from government agencies?
• How has social media changed the media landscape?
• Where are reporters looking for story ideas and how can PIOs help?
• What's the best time of day for a news conference?
• What are PIO best practices when working with the media and what are reporters' pet peeves with PIOs?