Building Your Agency's Brand: Why Every Government Agency Needs a Strong Brand

CAPIO Power Breakfast

Date: Tuesday, June 11, 2019

Time: 9:30 to 11:30 a.m.

9:30 to 10 a.m.: Registration and Networking
10 a.m. to 11:30 a.m.: Program

Building a strong brand at your public agency is essential. Even when our agency may be operating in a market with limited or no competition, distinguishing our organization through branding builds trust and engagement with our constituents. Join Michael Bacich, assistant general manager at LADWP, to learn how LADWP successfully tackled its recent rebranding.

Key Takeaways

• Branding Overview 
• LADWP Case Study
• Integrating effective, results-driven digital marketing as part of your communications plan
• Lessons Learned, Tips and Tools

Speaker: Michael Bacich, Assistant General Manager, LADWP 

Location:

City of South Pasadena
Library Community Room
1115 El Centro Street
South Pasadena, CA 91030

Continental breakfast will be served

REGISTER