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Social Media Academy (Northern CA)
Tuesday, October 03, 2017, 8:30 AM - 4:00 PM PDT
Category: Events

Social Media Academy for Government Communicators

The Social Media Academy for Government Communicators is a one-day event. Attendees will join fellow communicators to share stories and ideas from the trenches of government social media and gain insight from local leaders in the field. The event is structured in an interactive format, which gives each attendee the opportunity to join the discussion.

The academy will have an “unconference” format that empowers participants to help create the agenda. To kick off the event, we will conduct a Pitch Session where all attendees who have an idea for a breakout session will have up to 60 seconds to present their idea to the rest of the audience. After the Pitch Session, all attendees will vote for the breakout sessions they want to attend.   The most popular breakout sessions will form the agenda for the rest of the academy.

Session Topics to Include:

  • Public Officials on Social: How to manage your elected officials using social media to communicate with their constituents-- 
  • Oh Snap: Emerging Social Networks–How to keep up with the ever-changing social media platforms like Snapchat and Nextdoor
  • From Periscope to Facebook Live: How to make live video succeed for your government agency
  • Social Media in Crisis Situations: How to use social media to respond to crisis situations
  • Social Liability: Understanding legal and policy requirements for social media in government
  • Getting Started: Where to start with social media for your agency
  • Managing Social Media: The 24-hour social cycle for the half-time social media manager
  • Social Media "Trolls": How to respond to "trolls" on social media as a government agency

COST:  This hosted event is FREE to CAPIO Members.  Registration Limited to 60 on a first-come, first-served basis.

Now also open to non-members - $30

REGISTER

Tuesday, October 3
City of Dublin
Shannon Community Center
Ambrose Hall
11600 Shannon Ave.
Dublin, CA  94568

8:30 a.m. Registration / Coffee
9:00 a.m. – 4:00 p.m.  Academy
Lunch is included.
A post-event networking mixer hosted by CAPIO will follow the event. 

Host and Keynote Speaker:
Anil Chawla, Founder and CEO of ArchiveSocial

Session Facilitator:
Chris Hsiung, Police Captain, City of Mountain View

Download/Print Event Flyer

*Workshop qualifies for PIO Institute credit for the electronic media (EM) category


Contact: Questions? Email [email protected]